31 Jul IntelliPhones: Apple’s New Phones
More than a decade ago, smartphones completely transformed the technology market. These smart devices not only changed the way we communicate but also revolutionized entire industries, from photography to finance.
Now, in the era of artificial intelligence, the conditions seem ripe for a new technological revolution.
Apple, the company that transformed the smartphone market (the first iPhone was released in 2007), is ready to take the next big leap in telecommunications with a new type of device called “IntelliPhones,” which will feature advanced artificial intelligence. This forecast comes from Wamsi Mohan, a prominent analyst at Bank of America.
Although Apple has kept a low profile regarding its developments in artificial intelligence, it is expected that the company will reveal advanced AI tools in its upcoming iOS update, version 18, during its Worldwide Developers Conference (WWDC) in June. This update could mark the beginning of the “IntelliPhones,” devices that would integrate virtual and augmented reality experiences, as well as AI-powered personal assistants.
According to Mohan, not all of these features will be announced at WWDC; rather, a path will be established for the adoption of the “IntelliPhones.” The integration of AI into the everyday use of these devices promises to revolutionize the way we interact with technology, rendering traditional phones obsolete by comparison.

“As AI technology evolves, the gap between IntelliPhones and traditional smartphones is likely to widen even further by offering even more sophisticated and personalized driving functions,” the banking executive explained in a note provided to Quartz.
Thus, the evolution of AI technology could further widen the distance between “IntelliPhones” and conventional smartphones, offering much more advanced and personalized functionalities, which will drive consumer desire to upgrade.
Mohan also noted that AI-powered mobile devices are set to lead the next wave of innovations, even surpassing PCs with similar capabilities. If his predictions come true, Apple could regain ground against competitors like Microsoft, which recently launched an AI-powered laptop and has seen a 30% increase in its stock value over the past year. In comparison, Apple’s stock has risen by 9%, but the integration of AI into its iPhones could significantly boost its value. Mohan maintains his price target for Apple at $230 per share, compared to the current price of $191.
This advance toward AI promises a significant transformation in the technology industry, with Apple once again positioning itself as a pioneer in the next era of smart devices.
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